Last Updated on 29 May, 2023
Let’s explore the enchanting world of toy shops in London, where dreams come to life and imagination knows no bounds.
Whether you’re a parent looking for the perfect gift or a toy enthusiast seeking to relive cherished childhood memories, the vibrant city of London offers a plethora of toy stores that are sure to ignite your sense of wonder.
From historic establishments steeped in tradition to cutting-edge retailers at the forefront of innovation, each shop has its unique charm and selection of toys that cater to every age and interest.
In this comprehensive guide, we’ll embark on a delightful journey through the best toy shops in London. From the iconic Hamleys on Regent Street to the whimsical Benjamin Pollock’s Toy Shop in Covent Garden, we’ll explore the fascinating world of toys and discover the hidden treasures within each store.
So, prepare to unleash your inner child and dive into a realm of joy, excitement, and endless possibilities!
Best London Toy Shops
1. Benjamin Pollock’s Toy Shop Covent Garden: Preserving the Magic of Traditional Toys
Located in the heart of Covent Garden, Benjamin Pollock’s Toy Shop is a haven for lovers of traditional toys and classic theater.
Step into this charming shop and be transported to a bygone era of handcrafted wonders. Here, you’ll find a remarkable collection of Victorian-inspired paper theaters, exquisite puppets, beautifully illustrated toy theaters, and whimsical wooden toys.
The shop’s dedication to preserving the magic of traditional toys makes it a must-visit destination for those seeking unique and nostalgic playthings.
Address: 44 The Market, Covent Garden, London WC2E 8RF
2. Hamleys Regent Street: A Legendary Toy Paradise
Prepare to be dazzled as you step into the world-famous Hamleys on Regent Street. With over 250 years of history, Hamleys is not just a toy store but an iconic London landmark. Spread across seven floors, this magical emporium is a sensory delight that draws visitors of all ages.
From cuddly teddy bears to interactive gadgets, Hamleys boasts an unparalleled selection of toys from renowned brands.
Explore each floor dedicated to different categories and be entertained by live demonstrations, mesmerizing displays, and the infectious energy of the toy demonstrators.
Address: 188-196 Regent St, Soho, London W1B 5BT
3. Just Williams: Where Toys Spark Creativity
At Just Williams, creativity knows no bounds. Tucked away in East Dulwich, this hidden gem showcases a curated collection of toys that inspire imaginative play and artistic expression.
From unique arts and crafts kits to educational toys that nurture curiosity, Just Williams offers a handpicked selection for children of all ages.
Step inside and let your imagination run wild as you browse through their range of toys that encourage storytelling, problem-solving, and hands-on exploration. There other branches around London in Nunhead and Beckenham.
Address: 106 Grove Vale, London, SE22 8DR
4. LEGO Store London Leicester Square: Building Dreams Brick by Brick
Enter a world of colorful bricks and endless possibilities at the LEGO Store in London’s Leicester Square. This flagship store is a paradise for LEGO enthusiasts, young and old alike.
Immerse yourself in a vibrant atmosphere where imagination and creativity take center stage. From iconic LEGO sets to exclusive releases, this store offers an extensive range of products that cater to all LEGO lovers.
Marvel at the impressive LEGO sculptures and take part in hands-on building activities that will ignite your passion for construction and storytelling.
Address: 3 Swiss Ct, London W1D 6AP
5. After Noah Islington: Timeless Treasures for Kids and Collectors
Step into After Noah Islington and discover a world where vintage charm meets contemporary design. This boutique toy shop specializes in unique and timeless toys that evoke a sense of nostalgia.
From beautifully crafted wooden toys to retro-inspired games and puzzles, After Noah offers a curated selection that appeals to both children and collectors.
Explore their eclectic range of toys, and you’re bound to find something that captures the essence of childhood and brings a smile to your face.
Address: 121 Upper St, The Angel, London N1 1QP
6. Harrods Toy Kingdom, Knightsbridge: Luxury and Delight Combined
Indulge in a luxurious toy shopping experience at Harrods Toy Kingdom in Knightsbridge. Located within the world-renowned Harrods department store, this enchanting section is a paradise for those seeking high-end toys, exquisite collectibles, and exclusive limited-edition items.
From designer dolls to intricately detailed miniature cars, the Toy Kingdom offers a range of luxurious playthings that cater to discerning tastes.
Immerse yourself in a world of opulence and delight as you explore the grandeur of this iconic destination.
Address: 87-135 Brompton Rd, Knightsbridge, London SW1X 7XL
7. Puppet Planet Clapham: Where Imagination Takes Center Stage
Unleash your imagination at Puppet Planet Clapham, a whimsical store dedicated to the art of puppetry. Step inside this magical realm and be captivated by an array of enchanting puppets, marionettes, and theater props.
Whether you’re a puppet enthusiast or a beginner looking to embark on a new artistic journey, Puppet Planet offers a diverse range of puppets and resources to fuel your creativity.
Delve into the world of storytelling and puppetry, and let your imagination take center stage.
Address: 787 Wandsworth Rd, London SW8 3JQ
8. Ottie and the Bea – Blackheath: Curated Delights for Discerning Tastes
In the charming neighborhood of Blackheath, you’ll find Ottie and the Bea, a boutique toy shop known for its thoughtfully curated selection of toys, books, and accessories.
This elegant store offers a range of beautifully designed toys that inspire creativity and spark the imagination.
From charming plush animals to sustainable wooden toys, Ottie and the Bea prioritize quality and aesthetics, making it a go-to destination for those seeking unique and timeless playthings.
Address: 12 Old Dover Rd, Blackheath, London SE3 7BT
9. Sylvanian Families Shop: Whimsical World of Animal Families
Step into the enchanting world of Sylvanian Families at their dedicated webshop. This delightful shop is a haven for fans of these adorable animal figurines.
Explore the extensive range of Sylvanian Families playsets, accessories, and collectibles that allow children to create their own stories and adventures in a charming animal kingdom. *Unfortunately their shop closed last month and is now only available online.*
10. Soup Dragon: A Quirky Haven of Toys and Gifts
Discover a world of quirky and unique toys at Soup Dragon. This independent toy shop offers an eclectic selection of toys, games, and gifts that are sure to ignite your imagination.
From retro classics to contemporary favorites, Soup Dragon is a treasure trove of surprises where you can find that perfect toy or gift that stands out from the crowd.
Address: 27 Tottenham Ln, London N8 8PT
11. QT Toys And Games: Fun and Adventure for All Ages
QT Toys in Clapham is a vibrant toy store that caters to children of all ages. From infants to teenagers, this shop offers a wide range of toys, games, and activities that promote learning, creativity, and fun.
Whether you’re searching for educational toys, outdoor play equipment, or the latest board games, QT Toys has something for everyone.
Address: 90 Northcote Rd, London SW11 6QN
12. Cachao Toys: A Wonderland of Curiosities
Cachao Toys is a whimsical toy shop that embraces the extraordinary. Located in [Address], this store offers a range of unique and captivating toys that spark curiosity and creativity.
From mesmerizing puzzles to intriguing gadgets, Cachao Toys invites you to embark on a journey of discovery and wonder.
Address: 452 Muswell Hill Broadway, Muswell Hill, London N10 1BS
13. Toy Station Richmond: Playful Paradise for Little Ones
Toy Station in Richmond is a haven for young children and their families. This charming toy shop offers a delightful array of toys, games, and activities that stimulate young minds and foster imaginative play.
From cuddly plush toys to interactive learning games, Toy Station provides a playful paradise where children can explore, learn, and have fun.
Address: 6 Eton St, Richmond TW9 1EE
14. Disney Store Oxford Street: Magical Merchandise for Disney Fans
Immerse yourself in the magic of Disney at the Disney Store on Oxford Street. This iconic store showcases a wide range of Disney-themed toys, apparel, and collectibles that bring beloved characters and stories to life.
From classic Disney princesses to Marvel superheroes, the Disney Store offers a treasure trove of enchantment for Disney fans of all ages.
Address: 350-352 Oxford St, London W1C 1JH
15. Science Museum Shop: Where Science and Play Collide
Experience the wonders of science through play at the Science Museum Shop. Located within the renowned Science Museum, this shop offers a curated selection of educational toys, science kits, and STEM-related products that inspire curiosity and exploration.
Discover the joy of learning and scientific discovery as you browse through their captivating range of toys and gadgets.
Address: 64 Exhibition Rd, South Kensington, London SW7 2DD
16. Trotters Chelsea: Style and Elegance for Little Ones
Trotters in Chelsea is a luxury toy and clothing store for children. Offering a selection of high-quality toys, clothing, and accessories, Trotters combines style and elegance with a touch of playfulness.
From classic wooden toys to fashionable outfits, Trotters provides a curated collection for discerning parents and their little ones.
Address: 34 King’s Rd, London SW3 4UD
17. Kids Stuff Toys Putney: Where Imagination Comes to Life
Step into the magical world of Kids Stuff Toys in Putney, where imagination takes center stage. This vibrant toy shop offers a wide array of toys, games, and activities that ignite creativity and inspire play.
From interactive learning toys to imaginative playsets, Kids Stuff Toys invites children of all ages to explore, discover, and let their imaginations soar.
Address: Putney High St, London SW15 1TW
18. Toy Shop at Selfridges: Luxury Toys and Exclusive Delights
Indulge in a world of luxury toys at the Toy Shop in Selfridges. Located within this iconic department store, the Toy Shop offers a curated collection of exclusive and high-end toys for discerning shoppers.
From limited-edition collectibles to designer collaborations, this is the place to find extraordinary toys that are sure to delight children and adults alike.
Address: Selfridges & Co, 400 Oxford St, London W1A 1AB
19. Paddington Bear Shop: A Bear-y Special Haven
Step into the charming world of Paddington Bear at the Paddington Bear Shop. Located in [Address], this delightful store is dedicated to everyone’s favorite marmalade-loving bear.
Explore a range of Paddington Bear merchandise, including plush toys, books, and souvenirs that celebrate the enduring charm of this beloved character.
Address: Paddington Railway Station, London W2 1HB
20. Westfield London Toy Shops: Endless Toy Adventures Await
Discover a world of toy adventures at Westfield London. This premier shopping destination houses several toy shops, offering a vast selection of toys, games, and entertainment for children of all ages.
Whether you’re seeking the latest action figures, board games, or outdoor play equipment, Westfield London Toy Shops provide a haven of excitement and discovery.
You can find The Entertainer, LEGO Store, Hamleys, Trotters, Miniso and many more toy shops in Westfield Shopping mall.
Address: Westfield, Ariel Way, London W12 7GF
21. Patrick’s Toys – Fulham: A Neighborhood Gem for Toy Lovers
Patrick’s Toys in Fulham is a beloved neighborhood toy store that has been captivating children for years.
This family-run shop offers a wide range of toys, puzzles, and games that cater to different interests and age groups.
With a friendly and knowledgeable staff, Patrick’s Toys provides a warm and inviting environment where families can browse and find the perfect toy for their little ones.
Address: 107-111 Lillie Rd, London SW6 7SX
22. The Entertainer: A Playful Wonderland for Kids of All Ages
Step into a world of fun and excitement at The Entertainer. With various locations across London, including their online store Here, The Entertainer is a renowned toy shop offering a vast selection of toys, games, and collectibles.
From classic favorites to the latest trends, The Entertainer is dedicated to bringing joy and laughter to children of all ages.
Address: Various locations around London, including online
23. Pingo Pongo Kings Road: Playful Paradise for Little Explorers
Pingo Pongo on Kings Road is a treasure trove of toys and wonders for little explorers.
This charming toy shop offers a carefully curated selection of educational toys, creative kits, and playful accessories that encourage learning, curiosity, and imaginative play.
From arts and crafts to science experiments, Pingo Pongo has something to captivate every young mind.
Address: 416 King’s Rd, London SW10 0LJ
24. Happy Returns Hampstead: Where Playfulness and Nostalgia Meet
Happy Returns in Hampstead is a delightful toy shop that brings together playfulness and nostalgia. Step inside and be transported back to a time when toys were simple yet enchanting.
From classic board games to traditional wooden toys, Happy Returns evokes a sense of joy and fond memories while offering timeless playthings for children of all ages.
Address: 36 Rosslyn Hill, London NW3 1NH
25. John Lewis Department Store Toy Shop: Step into the enchanting world of toys
Located on Oxford Street, the John Lewis toy department is a haven for children and adults alike, offering a vast array of toys, games, and playthings to ignite the imagination.
From classic toys to the latest trends, you’ll find everything from cuddly plush animals and building blocks to puzzles and action figures.
Whether you’re searching for the perfect gift or indulging in some playful nostalgia, John Lewis’ toy department is sure to bring joy and excitement to your shopping experience.
Address: 300 Oxford St, London W1C 1DX
Map Of Toy Shops In London
